Strategic Marketing

Fit 4 Marketing is a strategic marketing consultancy in Adelaide. Our team of marketing consultants also specialise in marketing planning and inbound marketing for all types of business of any size. As a strategic marketing consultancy, we help businesses develop a unique value proposition to help them differentiate from their competitors. This is particularly important for acquiring new customers and having your current customers come back for more. It will often include:

  • What product or service is your company selling?
  • What the end benefit of using it?
  • Who is your target customer for this product or service?
  • What makes your offering unique and different?

Other important questions to consider when developing a marketing strategy are:

  • What is the long term future for your business?
  • Where should you be heading and how are you going to get there?

To assist in the strategic marketing process, our marketing consultants develop a SWOT analysis which forms a key component in the marketing plan and helps determine the current status of any business. This is also a great way to consider how you compare to the competitors in your market. Another effective tool often used in many sales enviroment; retail, B2B and B2C sales is the FAB technique. FAB stands for Features, Advantages, Benefits and assists providing clarity and understanding in your marketing communications, especially for more technical sales or for a complex product or service.

If you are seeking a strategic marketing direction then contact Fit 4 Market or read more about us here. Our team of marketing consultants have the experience to develop a marketing strategy that is practical, affordable and achievable for you and your business. This marketing strategy will encompass a marketing plan designed to cater for individual product or service needs. A marketing strategy in line with your overarching business strategy ensures that your business achieves success.